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BTX clarifying shampoo (960ml)

by BTX

BeTheXtreme Clarifying Shampoo was created to remove buildup, deep clean and detoxify the hair before the treatment. BeTheXtreme Clarifying Shampoo opens the hair and have special pH balancing to ensure the best results.

Beauty Cosmetica Manufactures the best clarifying shampoo for deeply cleansed, refreshed hair. Everyone would benefit in using BTX Clarifying Shampoo from time to time. This product work to remove product build-up, hard water minerals, excess oil and grease and environmental pollutants from hair often leaving your hair dull, heavy and limp. It’s like rebooting your hair for a fresh new start. For those that do not have a keratin treatment, this is a great once a week routine to start for healthier fresh hair for every texture of hair and type.

See, this shampoo has 2 uses! It can be used as a professional pre-treatment shampoo for those at the salon because it opens the hair cuticle and prepares the hair to receive proper treatment making it Step 1 of the any of our BTX Keratin Treatments. For those at home, you can use it once a week to detoxify your hair. Especially following this wash with our BTX Deep Masque Hair Conditioning Treatment will give you baby soft results! Let’s read more.

This shampoo was not designed for daily use especially those with keratin treatments should only use this shampoo as preparation. Those without keratin treatments can enjoy a weekly clarifying deep cleanse once a week. For Daily Shampoo click here.

Professional Use

For the preparation of the BeTheXtreme treatment, Wash the hair twice with BeTheXtreme Clarifying Shampoo. Rinse well and towel dry (for very tight curls & virgin hair, leave the shampoo for 7-10 minutes to ensure the hair cuticles are ready to receive the treatment).

Home Use

Use BeTheXtreme to Clarify your hair monthly, weekly or even twice per week for swimmers or those that do not have a keratin treatment to remove buildup that accumulates from hair moisturizers, gels and more (For those with hair color or a keratin treatment, please only use in preparation to receive your professional treatment).




This product is not to be used daily. 


Keep in room temperature and out of the reach of children. In case of an unwanted reaction, please stop using the product immediately.


Deionized Water, Sodium Laureth Sulfate, Cocamide MEA, Cocamidopropyl Betaine, Cocamidopropyl Oxide, Silk Protein, Hydrolized Keratin, Disodium EDTA, Phenoxyethanol, Fragrance.

How safe is it? How does it work? Break… down…. starting…..

Deonized Water: The purest of Water. Water is primarily used as a solvent in cosmetics and personal care products in which it dissolves many of the ingredients that impart skin benefits.

Sodium Laureth Sulfate is a surfactant used in shampoo.

Cocamide MEA increases foaming capacity and/or stabilizes foam. … It is made from fatty acids found in coconut oil.

Cocamidopropyl Betaine is an emulsifying agent and thickener

Cocamidopropylamine Oxide is Coconut-oil based non-ionic surfactant.

Silk Protein fills in the gaps in the hair cuticle, giving more silkiness to your hair than any other hydrolyzed protein. Its outstanding moisture-binding capacities help increase the hair’s ability to retain water, improving its elasticity by penetrating and strengthening damaged hair.

Hydrolyzed Keratin works best if your hair is fine, damaged, dry, relaxed, or difficult to style, you should consider hydrolyzed proteins as part of your hair care regimen. As you do, you will notice your hair looking and feeling stronger, fuller, softer, and shinier

Disodium EDTA is a water-soluble, lightweight silicone that provides very little buildup. It is often used in conditioning shampoos

Phenoxyethanol is used as an anti-bacterial and stabilizer in cosmetics

Fragrance is added for our signature BTX Scent!